Facebook Watch Takes on TV as a New Platform for Original Shows

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Facebook unveils a new platform for original shows on the world’s largest social network with “Watch.”

Comprised of shows made up of episodes – live or recorded – that follow a consistent theme or storyline, the platform is a great format if you want to share a video series, like a weekly cooking show, a daily vlog, or a set of videos with recurring characters or themes.

The new platform is intended for all creators and publishers, in hopes of building a community of passionate fans, and earn money for their work. With Facebook Live providing a background on jumpstarting “Watch,” the company learned that people’s comments and reactions to a video are often as much a part of the experience as the video itself.

So when you watch a show, you can see comments and connect with friends and other viewers while watching—you can even participate in a dedicated Facebook Group for a particular show.

While the platform is still in its testing phase, for now, “Watch” will be available to a limited group of people in the U.S. on mobile, desktop, and TV apps, before it becomes widely available to more people in the U.S. in the coming weeks.

Also, Instagram now lets you add friends to your live videos.

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